Walmart Is the Largest Retailer in the World and Many

Multiple Choice

Walmart is the largest retailer in the world and many consumer package-goods manufacturers like Kraft have offices in Bentonville,Arkansas where Walmart is headquartered.Walmart has the ability to influence manufacturers to lower their prices so that it can deliver on its low-price guarantee to consumers.Walmart possesses:

A) channel influence
B) channel supremacy
C) channel power
D) channel exclusivity
E) channel clout