All of the Following Statements Characterize the Traditional Personal Selling

Multiple Choice

All of the following statements characterize the traditional personal selling approach EXCEPT:

A) Traditional selling focuses on closing sales.
B) Traditional selling uses short-term follow-ups that focus on product delivery.
C) Traditional personal selling takes a team approach to the account.
D) Salespeople sell products not advice and assistance.
E) Proposals and presentations used emphasize pricing and product features.