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    Consumer Behavior Study Set 4
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    Exam 12: Self-Concept and Personality
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    Is the Process of Creating Desirable Images for Others So
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Is the Process of Creating Desirable Images for Others So

Question 70

Question 70

Multiple Choice

is the process of creating desirable images for others so we can control how others treat us.


A) Public actual self-concept
B) The extended self
C) Brand anthropomorphism
D) Impression management
E) Self-monitoring

Correct Answer:

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