Multiple Choice
Which of the following statements about the concept of loss aversion, as it relates to the framing effect, is true?
A) Loss aversion implies that losses have a bigger impact on people, relative to equivalent gains.
B) People tend to overestimate the likelihood of very small probabilities.
C) Loss aversion can violate the dominance principle.
D) Loss aversion implies that marketers should aggregate loses for customers.
E) All of the above statements are true.
Correct Answer:

Verified
Correct Answer:
Verified
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