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  3. Study Set
    Consumer Behavior Study Set 4
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    Exam 8: Attitude and Judgment Formation and Change
  5. Question
    Emotional Messages Are Most Effective When Consumers Are Unlikely to Think
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Emotional Messages Are Most Effective When Consumers Are Unlikely to Think

Question 67

Question 67

True/False

Emotional messages are most effective when consumers are unlikely to think carefully.

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