Multiple Choice
suggests that consumers regulate or control their behavior using either a prevention or promotion focus.
A) Regulatory focus theory
B) Cognitive dissonance theory
C) Self-determination theory
D) Affect confirmation theory
E) None of the above is correct.
Correct Answer:

Verified
Correct Answer:
Verified
Q40: According to self-determination theory, intrinsic motivation is
Q41: In balance theory, imbalanced triads produce pleasant
Q42: Which of the following correctly lists the
Q43: Devaluation effects are usually stronger than valuation
Q44: According to cognitive dissonance theory, consumers strive
Q46: People have a need for cognitive consistency.
Q47: refers to the desire to pursue an
Q48: Balance exists in a balance theory triad
Q49: Which theory of emotion best explains the
Q50: Attitudes that serve the help people approach