Multiple Choice
Tammy really likes Diet Coke.When Diet Coke isn't available Tammy chooses Coke Zero or Caffeine Free Diet Coke.In terms ofloyalty, Tammy is:
A) attribute loyal
B) brand loyal
C) product loyal
D) low in brand resonance
E) All of the above are correct.
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q38: The is the rate at which a
Q39: .Diffusion of innovation is the rate at
Q40: FluTest is a new product that has
Q41: Which of the following is not a
Q42: According to your readings, which of the
Q44: A product with a relative advantage the
Q45: The makers oflrish Spring Soap offer a
Q46: People often fmd it easier to identify
Q47: Trialability is the ease with which a
Q48: Trialability of a new product tends to