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    Marketing Principles Study Set 1
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    Exam 3: Planning, Implementing and Evaluating Marketing Strategy
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    A Market Is a Group of Individuals And/or Organisations That
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A Market Is a Group of Individuals And/or Organisations That

Question 27

Question 27

True/False

A market is a group of individuals and/or organisations that have needs for products in a product class and have the ability, willingness and authority to purchase these products.

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