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  3. Study Set
    Marketing Principles Study Set 1
  4. Exam
    Exam 3: Planning, Implementing and Evaluating Marketing Strategy
  5. Question
    In a Traditional Organisation, Marketing Decisions Are Generally Centralised at the Top
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In a Traditional Organisation, Marketing Decisions Are Generally Centralised at the Top

Question 22

Question 22

True/False

In a traditional organisation, marketing decisions are generally centralised at the top levels of the organisation.

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