Multiple Choice
As the Industrial Revolution came during the second half of the nineteenth century, firms operated in a(n) __________ orientation.
A) marketing
B) societal
C) sales
D) evolutionary
E) production
Correct Answer:

Verified
Correct Answer:
Verified
Q22: A marketing orientation requires the organisation-wide generation
Q24: Customer satisfaction can come from:<br>A)lack of service.<br>B)the
Q25: The Australian airline Jetstar Airways _ its
Q26: Services can be goods or ideas.
Q28: A marketing orientation is an organisation-wide effort
Q29: All of the following are marketing management
Q30: The only reason that customers are interested
Q31: During the marketing orientation era, businesspeople realised
Q32: What is meant by the term marketing
Q58: In marketing management,planning is a systematic process