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    M Marketing
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    Exam 15: Supply Chain and Channel Management
  5. Question
    Which of the Following Is NOT Required to Build a Successful
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Which of the Following Is NOT Required to Build a Successful

Question 88

Question 88

Multiple Choice

Which of the following is NOT required to build a successful strategic relationship?


A) mutual trust
B) open communications
C) creation of a joint venture
D) common goals
E) credible commitments

Correct Answer:

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