Multiple Choice
Ken's new product seemed like a perfect new addition to the product line,but he was getting some pushback from distributors,who did not seem to want to take on the new product.What options would make the most sense for Ken?
A) Generate additional demand with customers so retailers and distributors will clamor for the product.
B) Offer to provide educational efforts if consumers don't understand the product.
C) Offer technical support to ensure consumers will be satisfied with the product.
D) Provide financial incentives for the distributors.
E) All of these.
Correct Answer:

Verified
Correct Answer:
Verified
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