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A Weakness Associated with Cost-Based Pricing Methods Is That They

Question 123

Multiple Choice

A weakness associated with cost-based pricing methods is that they


A) are too difficult to calculate.
B) do not consider profit when calculating.
C) do not recognize the role consumers or competitors' prices play in the marketplace.
D) do not consider fixed or variable costs.
E) are structurally inflexible and ignore vertical price-fixing alternatives.

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