Antoine's Creamery, an Eastern Seaboard Ice Cream Producer, Wants to License

True/False

Antoine's Creamery, an eastern seaboard ice cream producer, wants to license firms in Europe to produce and sell its products. We can conclude that this is good strategy if it wants to save the money it would cost to be ISO 9000 certified because the EU (European Union), unlike U.S. firms, has not yet adopted these standards.