Since Buyers Are Trained as Purchasing Agents, They Have a More

Multiple Choice

Since buyers are trained as purchasing agents, they have a more professional and rational approach to purchasing. As a result, salespeople:

A) are required to only focus on one buyer or buying team at a time.
B) must possess increased levels of knowledge and expertise to help customers.
C) avoid working with buyers who are unable to perceive the presence of a needs gap.
D) need to prove their dependability to customers intermittently.
E) must refrain from using interrelationships between the phases of the buying process and selling activities to interact with buyers.