Ethan Has a Testimonial from a Highly Respected Customer That

Multiple Choice

Ethan has a testimonial from a highly respected customer that counters the rumor that Ethan's company does not have a strong research and development department. With which of the following types of objection handling methods is Ethan most likely to use the testimonial?

A) The indirect denial method
B) The questioning method
C) The translation method
D) The compensation method
E) The third-party reinforcement method