Question 1

Keywords are entered in a ____ text box or in the Address box.

Accepted Answer

A)  hit 
B)  stop word 
C)  search 
D)  query

Question 2

Zoo, as shown in the accompanying figure, is an example of a _____.

Accepted Answer

A)  human-compiled index 
B)  metasearch engine 
C)  general-purpose search tool 
D)  white pages directory

Question 3

By not disclosing search engine algorithms, the search engines are attempting to prevent ____ marketers from manipulating web content to improve search ranking.

Accepted Answer

A)  bot 
B)  SEO 
C)  Deep Web 
D)  wiki

Exam 3: Searching the Web

Keywords are entered in a ____ text box or in the Address box.

Zoo, as shown in the accompanying figure, is an example of a _____.

By not disclosing search engine algorithms, the search engines are attempting to prevent ____ marketers from manipulating web content to improve search ranking.