Elizabeth from Marketing, Manuel from Finance, Tony from Production, Cynthia

Multiple Choice

Elizabeth from marketing, Manuel from finance, Tony from production, Cynthia from engineering, and Alexandra from research and development were put together by their company to develop a new low-calorie, high-nutrition snack treat. These five people are a(n) ____ at their company.

A) venture team
B) SWOT team
C) brand management group
D) idea generation group
E) product positioning group