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    Foundations of Marketing Study Set 7
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    Exam 11: Developing and Managing Goods and Services
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    Because of Service Perishability, It Is Difficult to Price Services
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Because of Service Perishability, It Is Difficult to Price Services

Question 206

Question 206

True/False

Because of service perishability, it is difficult to price services in a manner that smooths fluctuations in demand.

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