Identify a True Statement About the Maturity Stage of the Product

Multiple Choice

Identify a true statement about the maturity stage of the product life cycle (PLC) .

A) ​The beginning of this stage is signaled by increased sales.
B) Niche marketers that target the underserved segments of a market emerge during this stage.
C) It is the shortest stage of the PLC.
D) ​Product design changes tend to become functional rather than stylistic.