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    Consumer Behavior Study Set 2
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    Exam 9: Judgment and Decision Making Based on Low Effort
  5. Question
    A Consumer Says "I Like the Brand,so I Bought It
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A Consumer Says "I Like the Brand,so I Bought It

Question 85

Question 85

Multiple Choice

A consumer says "I like the brand,so I bought it." This could best be described as a(n) ____ tactic.


A) conjunctive
B) affect
C) normative
D) variety-seeking
E) performance

Correct Answer:

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