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    Consumer Behavior Study Set 2
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    Exam 10: Post-Decision Processes
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    Post-Purchase Dissonance Is a Stronger Negative Attitude Than Post-Purchase Regret
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Post-Purchase Dissonance Is a Stronger Negative Attitude Than Post-Purchase Regret

Question 68

Question 68

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Post-purchase dissonance is a stronger negative attitude than post-purchase regret.

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