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    Consumer Behavior Study Set 2
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    Exam 10: Post-Decision Processes
  5. Question
    A Feeling That One Has Made the Wrong Purchase Decision
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A Feeling That One Has Made the Wrong Purchase Decision

Question 45

Question 45

Multiple Choice

A feeling that one has made the wrong purchase decision is known as


A) impulsiveness.
B) response derogation.
C) post-decision dissonance.
D) post-decision regret.
E) decision disposition.

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