Multiple Choice
How does State Farm attempt to reach Generation X consumers?
A) with creative TV ads that air during major sporting events such as the Super Bowl and World Series
B) by continually updating its website with content of interest to Xers
C) by sponsoring extreme sporting events and teams
D) by running fast-paced ads on Rollingstone.com and other websites that target Xers
E) by posting videos on Facebook and MySpace
Correct Answer:
Verified
Correct Answer:
Verified
Q45: The _ market is comprised of those
Q46: For baby boomers,_ can be used to
Q47: Products and services that _ are primarily
Q48: Marketing communications on TV are a major
Q49: Religious influences have little effect on consumer
Q51: Systems such as _ group areas and
Q52: _ is segmenting neighborhoods on the basis
Q53: What are some consumption patterns of the
Q54: Sex refers to a biological state,while gender
Q55: Tejano music,an accordion-based style of polka that