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  2. Topic
    Business
  3. Study Set
    Consumer Behavior Study Set 2
  4. Exam
    Exam 16: Symbolic Consumer Behavior
  5. Question
    For the Role Acquisition Function,product Use Defines the Consumer as an Individual
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For the Role Acquisition Function,product Use Defines the Consumer as an Individual

Question 2

Question 2

Multiple Choice

For the role acquisition function,product use defines the consumer as an individual and the product meaning derives from the


A) individual.
B) culture.
C) group.
D) emblem.
E) expressiveness of the consumer.

Correct Answer:

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