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An Administrative Employee Introduced a New Procedure to Deal with Customer

Question 14

Multiple Choice

An administrative employee introduced a new procedure to deal with customer complaints.This new method meant that customer complaints could be dealt with more reliably and efficiently.This is an example of:


A) an adapter introducing a process innovation in a chaotic environment
B) an innovator introducing a product innovation in a routine environment
C) an adapter introducing a process innovation in a routine environment
D) an innovator introducing a procedure innovation in a chaotic environment

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