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    BUSN Study Set 3
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    Exam 12: Product and Promotion: Creating and Communicating Value
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    Manufacturers Rarely Emphasize Packaging Because This Aspect of the Product
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Manufacturers Rarely Emphasize Packaging Because This Aspect of the Product

Question 143

Question 143

True/False

Manufacturers rarely emphasize packaging because this aspect of the product has little relevance to a customer's decision-making process.

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