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    Internet Marketing Integrating Online and Offline Strategies
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    Exam 13: Customer Service and Support in Web Space
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    Steps in Developing a Strategic Customer Care Program Include
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Steps in Developing a Strategic Customer Care Program Include

Question 16

Question 16

Multiple Choice

Steps in developing a strategic customer care program include:


A) segmentation analysis of the customer base.
B) outsourcing parts of the customer care program.
C) moving to service delivered entirely by human agents.

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