Bob Is Reviewing His Google AdWords for the Google Content

Multiple Choice

Bob is reviewing his Google AdWords for the Google Content Network, which has been running for the past sixty days. Bob is interested in the view-through conversion tracking. What is viewthrough conversion tracking?

A) It's the conversion rate for ads in the Google Content Network.
B) It's the cost of conversions that have happened after a user saw Bob's ad online.
C) It's the number of conversions that have happened from a video ad.
D) It's the number of conversions that have happened after a user saw, but didn't click, Bob's ad.