Multiple Choice
Manual does not need a new computer;but because he believes that he has an image to uphold as the "company computer guru," he always buys the newest,fastest model of computer as it is released to the public.To Manuel,the purchase of a new computer satisfies a _____ need.
A) physiological
B) rational
C) functional
D) social
E) hedonic
Correct Answer:
Verified
Correct Answer:
Verified
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