Multiple Choice
Which of the following statements about the use of scent to change or augment the atmospherics in a store is True?
A) The methods used to introduce scent into a store are relatively expensive.
B) Scents can improve customers' subjective shopping experience.
C) The age of the target market does not affect the way scents are received and decoded.
D) There are no ethnic differences in the way scents are received and decoded.
E) Scents can make customers think they spent a longer time in a store.
Correct Answer:

Verified
Correct Answer:
Verified
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