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Jackson Stiles Is a Marketing Manager for Rock Hardware

Question 107

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Jackson Stiles is a marketing manager for Rock Hardware.His boss has told him to make sure each product earns at least a 25% net profit margin.When new products come into the store,Jackson enters data into Rock's DSS about the product,shipping and promotional costs associated with carrying the product.The DSS then calculates a target price based on this information.Jackson is using the DSS to conduct a ________ analysis.


A) Input-Output
B) Factor
C) Goal seeking
D) What-if

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