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    Exam 5: Creating New Brands
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    What Is the Main Strength of IBM's 'Imagination at Work
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What Is the Main Strength of IBM's 'Imagination at Work

Question 14

Question 14

Multiple Choice

What is the main strength of IBM's 'Imagination at work' slogan?


A) It is unique.
B) It is different.
C) It is short.
D) It is free from negative connotations.

Correct Answer:

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