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    Marketing Management Study Set 2
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    Exam 1: Defining Marketing for the 21st Century
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    In ________ Consumers May Share a Strong Need That Cannot
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In ________ Consumers May Share a Strong Need That Cannot

Question 50

Question 50

Multiple Choice

In ________ consumers may share a strong need that cannot be satisfied by an existing product.


A) latent demand
B) irregular demand
C) declining demand
D) negative demand
E) non-existent demand

Correct Answer:

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