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    ________ Reflects the Perceived Tangible and Intangible Benefits and Costs
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________ Reflects the Perceived Tangible and Intangible Benefits and Costs

Question 71

Question 71

Multiple Choice

________ reflects the perceived tangible and intangible benefits and costs to customers.


A) Value
B) Comparison shopping
C) Satisfaction
D) Loyalty
E) Expectations

Correct Answer:

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