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    Marketing Management Study Set 2
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    Exam 8: Identifying Market Segments and Targets
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    If a Marketer Decides to Segment a Market Based on Neighborhoods
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If a Marketer Decides to Segment a Market Based on Neighborhoods

Question 21

Question 21

Multiple Choice

If a marketer decides to segment a market based on neighborhoods, the marketer will have chosen the ________ method of segmentation.


A) demographic
B) psychographic
C) cultural
D) behavioral
E) geographic

Correct Answer:

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