Multiple Choice
________ are products such as the Mercedes Benz C-class and the American Express Blue card, that extend historically high-priced brands down-market while retaining their cachet.
A) Hourglass products
B) Mass market products
C) Masstige goods
D) Old Luxury brand extensions
E) Accessible superpremium products
Correct Answer:

Verified
Correct Answer:
Verified
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