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    Marketing Management Study Set 2
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    Exam 10: Crafting the Brand Position
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    To Avoid the Commodity Trap, Marketers Must Start with the Belief
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To Avoid the Commodity Trap, Marketers Must Start with the Belief

Question 95

Question 95

True/False

To avoid the commodity trap, marketers must start with the belief that you can closely match your competitors' offerings.

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