Some Intermediaries Use Strategic Planning, Advanced Information Systems, Sophisticated Marketing

Multiple Choice

Some intermediaries use strategic planning, advanced information systems, sophisticated marketing tools, measure performance on a return-on-investment basis, segment their markets, improve their target marketing and positioning, and

A) contend with dwindling customer bases.
B) aggressively pursue market expansion and diversification strategies.
C) aggressively "squeeze" manufacturer margins.
D) dominant the manufacturers they do business with.
E) aggressively pursue take over strategies.