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    Exam 20: Introducing New Marketing Offerings
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    New Products Fail at a Disturbing Rate, Even to the Best
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New Products Fail at a Disturbing Rate, Even to the Best

Question 21

Question 21

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New products fail at a disturbing rate, even to the best of companies, such as FedEx, RCA, and DuPont. List the reasons why new products can.

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The reasons new products fail are:(1)ign...

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