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Imagine That You Are a Promoter of Concerts and Pop-Up

Question 19

Multiple Choice

Imagine that you are a promoter of concerts and pop-up events. You need to know how well last month's events did in order to make some decisions about where and when to run the upcoming series. What is your best measurement method?


A) focus groups
B) audience analysis
C) drop-off survey
D) communication audit

Correct Answer:

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