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    Business
  3. Study Set
    Discovering Public Relations An Introduction to Creative and Strategic Practices
  4. Exam
    Exam 12: Measurement and Evaluation
  5. Question
    Engagement Is a Measure of ______, and Sentiment Is a Measure
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Engagement Is a Measure of ______, and Sentiment Is a Measure

Question 21

Question 21

Multiple Choice

Engagement is a measure of ______, and sentiment is a measure of ______.


A) attitude; opinion
B) quantity; quality
C) interaction; feeling
D) practice; theory

Correct Answer:

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