When Developing Her Public Relations Plan, Rhonda Knows It Is

Multiple Choice

When developing her public relations plan, Rhonda knows it is important to research and understand the internal factors that will help her client reach its goals. It is also equally important to learn about the internal ___________ that will make it harder for her organization to do what it wants to do.

A) Threats
B) Opportunities
C) Strengths
D) Weaknesses