In a Crisis, Many of an Organization's Most Important Relationships

Multiple Choice

In a crisis, many of an organization's most important relationships are with the people who help to solve the crisis or aid its victims. When an organization thanks first responders, praises volunteers, and expresses appreciation to authorities involved in the crisis cleanup, it can curry favor with key publics. However, as with apology strategies, ___________ risk backfiring if they are seen as insincere.

A) Bolstering strategies
B) Appreciation strategies
C) Ingratiation strategies
D) Coaxing strategies