Multiple Choice
Which type of advertising is used when a television program contains ads for a variety of products and brands?
A) sponsorship
B) spot advertising
C) cluster advertising
D) both B & C
Correct Answer:
Verified
Correct Answer:
Verified
Q22: Advantages of _ advertising include: select audience,
Q23: When was radio advertising first aired?<br>A)1919, when
Q24: Buzz marketing often appears as:<br>-------------------------------<br>A)native advertising<br>B)word of
Q25: The quiz show scandal in the 1950s
Q26: Which statement is true of the FTC?<br>A)it
Q28: Channel surfing, zipping, and zapping are disadvantages
Q29: The FCC requires programmers to disclose placement
Q30: Which of the following is an example
Q31: Broadcast advertising allows audiences to be targeted
Q32: Advantages of _ advertising include: local, flexible,