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Scenario: a Market Researcher Asks Three Consumers, A, B, and C

Question 66

Multiple Choice

Scenario: A market researcher asks three consumers, A, B, and C, about their willingness to pay for different quantities of a 20-ounce bottle of Lemon-Lime Gatorade. She collects the following information.
Scenario: A market researcher asks three consumers, A, B, and C, about their willingness to pay for different quantities of a 20-ounce bottle of Lemon-Lime Gatorade. She collects the following information.    -Refer to the scenario above.Which consumer has the highest willingness to pay for Gatorade? A)  Consumer A B)  Consumer B C)  Consumer C D)  Consumers A and B
-Refer to the scenario above.Which consumer has the highest willingness to pay for Gatorade?


A) Consumer A
B) Consumer B
C) Consumer C
D) Consumers A and B

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