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  3. Study Set
    Integrated Advertising Promotion
  4. Exam
    Exam 6: Advertising Design-Theoretical Frameworks and Types of Appeals
  5. Question
    A Leverage Point Is Associated with an Attitudinal Change,especially When
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A Leverage Point Is Associated with an Attitudinal Change,especially When

Question 70

Question 70

True/False

A leverage point is associated with an attitudinal change,especially when the sequence used is cognitive --> affective --> conative.

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