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    Integrated Advertising Promotion
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    Exam 6: Advertising Design-Theoretical Frameworks and Types of Appeals
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    Many Musical Artists Are More Positive About Using Their Songs
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Many Musical Artists Are More Positive About Using Their Songs

Question 49

Question 49

True/False

Many musical artists are more positive about using their songs in advertisements because they believe that using the songs will capture the kind of attention that will lead radio disc jockeys to play the song on the air.

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