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    Integrated Advertising Promotion Study Set 1
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    Exam 6: Advertising Design: Theoretical Frameworks and Types of Appeals
  5. Question
    Visual Esperanto Is
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Visual Esperanto Is

Question 58

Question 58

Multiple Choice

Visual esperanto is:


A) an application of the hierarchy of effects model
B) a universal language for global advertising
C) a technique for Spanish-speaking advertisers and consumers
D) the application of a rational leverage point

Correct Answer:

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