Solved

In Terms of Source Characteristics,which Type of Spokesperson Normally Scores

Question 136

Multiple Choice

In terms of source characteristics,which type of spokesperson normally scores well in terms of trustworthiness,believability,persuasiveness,and likeability?


A) CEOs
B) experts
C) typical persons
D) celebrities

Correct Answer:

verifed

Verified

Unlock this answer now
Get Access to more Verified Answers free of charge

Related Questions

Q18: Adam remembered the advertising for John Deere

Q30: Which organization is most likely to investigate

Q88: An affective message strategy that connects a

Q128: In terms of source characteristics, trustworthiness is

Q131: Using celebrities to create a "personality" for

Q135: In terms of source characteristics,CEOs would appear

Q138: The following are basic principles of effective

Q153: Showing how a product works is found

Q157: A dessert that is promoted as being

Q167: Of the following principles used in developing